LOOP 18, LANE BRYANT’S NEW JUNIOR PLUS SIZE BRAND

Hey curvy girls all over the world,
Good news for all you young fashionista’s who wished Lane Bryant would cater to the junior plus size community. Well, your prayers have been answered. On July 23rd Lane Bryant will release pieces from their Loop 18 line that caters to the young stylish curvy girls to select retail locations. Since age aint nothing but a number, some of us older stylish curvy girls can rock the Loop 18 line too.
The line offers custom-fit fashion for juniors, sizes 13-27.
Don’t want to wait until July 23rd, well, Sonsi.com is giving you an exclusive preview of the new line, which is available for purchase right now at Sonsi.com.
Ok, so there are no original designs here. Many of the pieces are your typical basics. You know, tees, jeans, and a few dresses and cropped jackets. Also, there is an abundance of trendy prints like plaid, animal, and graphic prints. However, the line does show some promise, so, I will give it a chance and see what it develops into. You have to admit, this is a step in the right direction for Lane Bryant.

In the mean time here are a few pieces that are available on Sonsi.com right now.

What are your thoughts on the new line? Let’s discuss!

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7 thoughts on “LOOP 18, LANE BRYANT’S NEW JUNIOR PLUS SIZE BRAND

  1. Thanks for the write up on this. Although I’m farrrrrrr from being a junior anything at 30 lol, I’m going to give the sequin striped top and cropped jacket both in gray a try.

  2. Hmmm…. seems like a good idea…It’s about time Lane Bryant has come full circle and started to incorporate some edge… They were working ti out for a while there a few years back and the pow… back into grandma land… Hmm… some of the stuff looks cute… I just want them to edge it up…just a little?

    Love your blog btw…

  3. Awesome! Thank you for sharing! I’m really looking forward to what they can come up with, I want them to push the boundries slightly, I want something edgy and fierce. I really like the pink dress and military jacket.

    <3

  4. @Lydia-LOL! We are always young at heart.

    @Star-LOL at the grandma land. It seems that LB is finally listening to their customers and are trying to make some changes. Let’s just hope things continue to improve.

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